As someone who uses Windows Vista practically daily, I’ve always wondered where all the negativity in the media comes from. Sure, Vista isn’t perfect (as if any operating system is), but I just don’t see where all the complaints are coming from. It runs just fine on my old (6 years) machine, all my software and hardware is compatible, and it’s stable as a rock. Microsoft has been wondering the same thing, and after a little test, they may have found out why people seem to dislike Vista so much.
Microsoft went to San Fransisco, rounded up a few die-hard Windows XP fans, and asked them about their opinion on Windows Vista, all while videotaping them. They were then introduced to a secret project within Microsoft, code-named “Mojave”, a new operating system from Microsoft. Over 90 percent of the respondents gave positive feedback to Mojave. “Oh wow,” said one user.
And then they were told the truth. There is no Mojave. Mojave was ‘just’ Windows Vista.
While the test of course lacks vital elements of the whole Vista experience, such as installing, upgrading, hooking up hardware, connecting to the network, and so on, this little test does demonstrate an important aspect of the whole negativity surrounding Windows Vista: some of it is based on nothing but perception, instead of experience. To how much that “some” amounts remains to be seen, of course.
Still, I’d hazard a guess it amounts to quite a bit, and so does Microsoft. They’re starting a campaign to tell “the real Vista story”, and this Mojave test, including its footage, provides Microsoft with some decent ammo to combat the perception problems troubling its latest operating system.
My guess is that one of the reasons “Mojave” got positive feedback was that no one promised the users it would “revolutionize the way you work with computers”.
They probably also didn’t get to see this first:
http://www.youtube.com/watch?v=b9ifQvQCO7Y to get their hopes up.
And finally, they probably didn’t have to wait for a few years before getting to try it out.
Vista isn’t bad, and in my opinion it’s probably the best from Microsoft so far, but you’re not going to make people happy with something good (a few years late) if you promised them something wonderful.
Microsoft’s biggest problem with Vista is their own marketing who managed to make people upset with something that actually isn’t bad.