Google Bites Bing back, Recovers All Usage Losses Since Spring

“If the last two months should be interpreted as Microsoft suggests, with Bing’s gradual ascent in usage share against Google as a sign of Bing’s inevitably catching up, then a similar interpretation of September’s numbers from live analytics firm StatCounter should be taken as a sign of Bing’s ultimate demise. A sampling of five billion or more US page views from Web sites accessed by StatCounter in September reveals that, of the world’s top three search services, Google’s usage share has climbed back just above 80%, and is flirting with last November’s peak of 81.14% — meaning Google is back to serving four out of five US-based general queries. Bing’s usage share in the US descended by 1.13% to 8.51% for the month of September, while Yahoo’s dove 1.1% to 9.4%. Google’s share among the top three has now climbed above where it stood in May (78.72%), when Microsoft changed the name of Windows Live Search.”

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