Linked by Thom Holwerda on Tue 8th Jun 2010 22:07 UTC
Apple When Apple announced its iAd mobile advertising initiative, many of us wondered how this would effect other mobile advertising agencies on the iPhone, and more specifically, Google's AdMob. Well, now we know: Apple has revised its iOS developer agreement to specifically lock out Google's AdMod. And then people wonder why Apple is no longer the darling of the geek world.
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Can we say..
by tyrnight on Tue 8th Jun 2010 23:02 UTC
tyrnight
Member since:
2006-10-05

Can we say Anti-Competitive? Im an all Apple Shop.. but this is getting ridiculous...

Reply Score: 4

RE: Can we say..
by robojerk on Tue 8th Jun 2010 23:18 in reply to "Can we say.."
robojerk Member since:
2006-01-10

IANAL, but I do agree that this seems anti competitive.

Apple keeps 30% of what consumers pay for apps, now they make the developers jump through hoops if they choose to use any other ad sites except for iAd.

I do agree the aggregation of data should be opt in, but I don't think that what this is all about. If Apple were serious about protecting consumer info wouldn't they also remove Facebook and other apps? Also how do we know Apple isn't aggregating data on their own and blocking the competition.

Reply Parent Score: 4

RE[2]: Can we say..
by dharknes on Wed 9th Jun 2010 02:28 in reply to "RE: Can we say.."
dharknes Member since:
2009-03-01

IANAL, but I do agree that this seems anti competitive.

Apple keeps 30% of what consumers pay for apps, now they make the developers jump through hoops if they choose to use any other ad sites except for iAd.


I love the fact that as a developer don't have to pay for hosting my app, managing the distribution channel, the payment processing, or any of the other stuff needed to sell into a mobile market. That is easily worth 30% to me.

Adding other ad networks isn't really any harder then using iAd. The hardest part is creating the account and getting all the payment information setup. This is where iAds wins, I don't have to setup and manage multiple accounts.

I do agree the aggregation of data should be opt in, but I don't think that what this is all about. If Apple were serious about protecting consumer info wouldn't they also remove Facebook and other apps? Also how do we know Apple isn't aggregating data on their own and blocking the competition.


Remove Facebook and other apps? First the privacy issues of Facebook are Facebooks problems not Apple's and those problems are still fairly subjective. Second Apple is protecting their market more then the consumer here. Don't get me wrong the consume is protected but more important, for Apple, is Google or other mobile company can't use Apple's devices to collect competitive information. Google can do the same thing when Apple release iAds for Android.

Reply Parent Score: 1

v RE: Can we say..
by apoclypse on Tue 8th Jun 2010 23:28 in reply to "Can we say.."
RE[2]: Can we say..
by umccullough on Tue 8th Jun 2010 23:31 in reply to "RE: Can we say.."
umccullough Member since:
2006-01-26

Whats anticompetitive is having Google glean all the information about your latest and greatest platform in-order to compete with their own product.


Wow, your definition of "anti-competitive" is prett much completely backwards there...

Reply Parent Score: 7

RE[2]: Can we say..
by JonathanBThompson on Wed 9th Jun 2010 00:03 in reply to "RE: Can we say.."
JonathanBThompson Member since:
2006-05-26

You're the first poster (including the link poster, Thom) to see that this is the real reason: Apple (rightfully) doesn't want device IDs tracked (which is where Flurry caused the real ruckus) because that gives away potentially valuable information to competitors (which is only really Google at this time) that intersect both with doing mobile ads AND developing mobile hardware/software that competes. If Google hadn't bought AdMob OR Google hadn't moved into the mobile OS/phone space, Apple would have no reason to do this. After all, Google has certainly been caught red-handed several times keeping more data than they've had a right to keep: this ends up being a clash of the Titans, time to get out the popcorn!

Reply Parent Score: 1

RE[2]: Can we say..
by nt_jerkface on Wed 9th Jun 2010 00:43 in reply to "RE: Can we say.."
nt_jerkface Member since:
2009-08-26

Besides the more competition in the ad space, the better.


This is a good point. They allow independent tracking, just not from Apple's mobile competitors like Google and Microsoft.

Reply Parent Score: 2