Linked by Thom Holwerda on Thu 23rd Jan 2014 11:54 UTC
PDAs, Cellphones, Wireless

Nokia has just posted its results for the fourth quarter of 2013 - this is the last set of quarterly results which include the devices division, which has been sold to Microsoft. The parts that remain at Nokia are doing relatively well, but the holiday quarter for Lumia was a letdown.

Exactly how much of a letdown we can't say, since Nokia has - curiously, but tellingly - stopped reporting Lumia sales (update: Nokia has confirmed it sold 8.2 million Lumias). However, they do state that Lumia sales in the fourth (holiday) quarter were down from the third quarter, but up from the year-ago quarter, meaning they sold anywhere between 4.4 and 8.8 million Lumias during the holiday quarter of 2013. Tweakers' Arnoud Wokke has done the math, and concludes Nokia sold between 7.55 and 7.98 million Lumias (update: Nokia has confirmed it sold 8.2 million Lumias). Average selling price dropped again, most likely due to the popularity of the low-end 520. This gives Nokia a smartphone market share of about 2-3%.

All in all, the devices division, with its crashing Asha sales and struggling Lumia sales, was a clear stone around Nokia's neck, kept somewhat afloat by cash injections from Microsoft. However, those injections apparently weren't enough, and by now, we can conclude that Microsoft was effectively forced to step in and buy Nokia's devices division - lest someone else do it.

With this being the last quarter in which Nokia reports on its devices division, an era has come to an end. Now it's up to Microsoft to try and see if they can make something out of the Lumia brand - however, without the Nokia name, that's going to be a very tough sell.

Just ask the Surface department.

Thread beginning with comment 581540
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE[2]: Lumia comments
by calden on Fri 24th Jan 2014 01:10 UTC in reply to "RE: Lumia comments"
Member since:

Good comment, what amazes me is when people pay so much for these premium phones when they'll only ever use a handfull of apps that are available by the way on cheaper phones like the Lumia 520 or 720. I finially broke down and bought a Nokia 1020 a few months back but I bought it unlocked, used from, it was new, the user before me never even removed the plastic sreen protector. Ricardo is the Swiss equilivant of eBay. I haven't bought a phone on contract since 2001, unlocked and all paid up front is the only reasonable option, hence the reason why I almost always buy used.. People who buy iPhones, Lumias, Xperia's, whatever, on contract will always be better served just buying the thing outright. Cheaper contract, cheaper phone (you usually pay 400 - 600 dollars more in the end when you buy on contract) and no bloatware from the provider.

Reply Parent Score: 2