The Web has been rife with bogus rumors of an Apple cell phone since 2004, and each ridiculous ‘leak’ or faked ‘photo’ sets off a torrent of fruitless discussion, speculation and hysteria. What does that say about current cell phones? That they’re claustrophobic and oppressively complex. That the world craves a phone that conveys, like Apple’s iPod, a feeling of beauty, elegance and instantaneous mastery. This week, a cell phone matching that description has finally arrived – but it’s not from Apple. Its design comes from Bang & Olufsen, maker of expensive, hyperstylish stereos and cordless phones, and its guts come from Samsung.