After helping develop the Xerox Alto's Bravo word processor and leading Microsoft Office development for years, Charles Simonyi left Microsoft in 2002 to found his own company, Intentional Software. His company's novel goal: to ease software-development headaches by abstracting the software's requirements away from the code itself, similar to the way that WYSIWYG word processors abstract the document from the formatting tags that underlie it. "Software as we know it is the bottleneck on the digital horn of plenty," he says. "It takes up tremendous resources in talent and time. It's disappointing and hard to change. It blocks innovation in many organizations." Code should be abstracted into models that are easier for end customers to visualize and to modify, he argues. This article, written by Dreaming in Code author Scott Rosenberg, provides an overview of Simonyi's life, ideas, and current initiatives.