Linked by Thom Holwerda on Tue 20th Nov 2007 16:46 UTC, submitted by Luis
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Unfortunately AMD is a company run by engineers who are unwilling to acknowledge when a cool idea is not worth persuing because the benefits promised cannot offset the risks it entails taking a more complex path.
The Athlon X2 didn't perform better than Intel's P4D, but that went on to be a huge success for AMD.
Phenom, for me, is about having four cores available yet paying the power price of a single core when in idle. Cool-n-quiet 2.0 has not been delivered yet, and I look forward to those power numbers. Supposedly, Barcelona and Phenom have 4 on-die PLLs and power islands to allow for this low power mode.
Also, AMD cpu motherboards are usually cheaper than Intel ones... this could affect sales.
"Unfortunately AMD is a company run by engineers who are unwilling to acknowledge when a cool idea is not worth persuing because the benefits promised cannot offset the risks it entails taking a more complex path. "
Quotes like this makes me wish there was a Heisman-like trophy for Armchair Quarterbacks...
Edited 2007-11-20 21:43
Quotes like this makes me wish there was a Heisman-like trophy for Armchair Quarterbacks...
How so? they designed something that was needlessly more complex than their competition, delivered it late and it is barely competitive with the Intel offering. Explain to me how that engineering decision of making something more complex than required, was a good idea given the lateness and lack of competitiveness with Intel's offerings.





Member since:
2005-07-06
Their 'true quad core' competes alright but what I would question is whether the 5% competive advantage is worth the amount of money spent, market share lost and lag between the Intel release and AMD's.
Unfortunately AMD is a company run by engineers who are unwilling to acknowledge when a cool idea is not worth persuing because the benefits promised cannot offset the risks it entails taking a more complex path.
That is why Sun is offering Intel workstations and servers; they've slowly started to realise that when push comes to shove, in terms of reliability of product delivery, its better to place your bets on Intel. Its the same reason why Apple went with Intel as well.