Linked by Thom Holwerda on Tue 19th Jan 2010 23:31 UTC, submitted by jebb
Apple Now this is material that piques my interest more than anything: insights from one of the bigger names in the industry. Jean-Louis Gassee debunks the "Apple-must-license-its-software-or-die" myth by looking back upon the past - and if you don't know who JLG is, then please take that dunce hat and stand in the corner for three hours, contemplating your existence. Note: OSNews has a bug with using diacritic marks on the front page, so JLG's name is misspelled. It is correctly spelled in the article body.
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RE[2]: License or die?
by tyrione on Wed 20th Jan 2010 02:44 UTC in reply to "RE: License or die?"
tyrione
Member since:
2005-11-21

"Who in their right mind says that Apple has to license its software, be it OS X or iPhone OS? And that they somehow face death if they don't.


They could have the market share of BeOS if they don't!
"

Their market share was headed towards BeOS when they had licensed it.

Now they've reversed the trend considerably.

Reply Parent Score: 2

RE[3]: License or die?
by Bill Shooter of Bul on Wed 20th Jan 2010 18:51 in reply to "RE[2]: License or die?"
Bill Shooter of Bul Member since:
2006-07-14

True, but JLG's point is that the superior hardware and software triumph rather than licensing it or not. So the fact that the company is doing better cannot be attributed to the lack of licensing options for third party companies, but rather due to an improvement in the quality of their software and hardware.

Reply Parent Score: 2

RE[4]: License or die?
by nt_jerkface on Wed 20th Jan 2010 19:14 in reply to "RE[3]: License or die?"
nt_jerkface Member since:
2009-08-26

So the fact that the company is doing better cannot be attributed to the lack of licensing options for third party companies, but rather due to an improvement in the quality of their software and hardware.


I'd add in marketing and image perception in there somewhere. They certainly improved their offerings from the days when their products were mostly bought by Mac club loyalists. XP stomped all over OS 9 and I'm still impressed by how they were able to recover. Everyone thought they would lose their #2 spot to Linux.

Reply Parent Score: 2