Linked by Thom Holwerda on Fri 11th May 2012 19:10 UTC
Apple The next frontier for Apple - and other technology companies - to conquer: the television market. Terry Gou, chairman of Foxconn, has confirmed his company will be building a television for Apple in conjunction with Sharp. Since I bought a brand-new top-of-the-line TV late last year, I've been thinking a lot about what could be improved about the state of TV today, and as crazy as it seems, I'm actually not that dissatisfied.
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So much hate
by remenic on Mon 14th May 2012 11:06 UTC
remenic
Member since:
2005-07-06

Guys, if you buy this TV just to watch cable etc, you're not buying it for its intended purpose. Yes, the hardware will be Sharp's, but the software will be Apple, and will be what you really pay for in the end.

You can already bet that the software will do something that no other TV's can do. And the reverse will probably be true, too.

Reply Score: 1

RE: So much hate
by clasqm on Tue 15th May 2012 08:49 in reply to "So much hate"
clasqm Member since:
2010-09-23

Agreed. If such a thing exists at all, it might still use the term "TV" as a historical reference to its origins, just as the iPhone used the term "phone" in its name. But it will have to be far more than anything we understand by "TV" today.

To flesh out the analogy, an iPhone is a pocket computer that also happens to make phone calls. If you carry one, talking on it is not necessarily what you spend most of your time doing with it. Calling it a phone in the first place was just a marketing gimmick, since the PDA market was moribund at the time. If, back in 2007, they had called it the iPDA and said "Oh, yes, it also makes calls" that would have been a marketing disaster.

In the same way, for this to have any chance, Apple must be going into the passive entertainment business, not into the TV business. But they need a marketing hook to hang it onto, and so the letters T and V will creep in there somewhere. And on top of everything else it does, as a bonus you may be able to hook up your cable. Not that you will want to for long.

IMHO anyway.

Reply Parent Score: 1