Linked by Thom Holwerda on Sat 21st Jul 2012 23:06 UTC
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Member since:
2005-07-06
Not exactly. I'd rather compare it to trying to convert hardcore money worshipers to altruists.
No, it's probably quite apt comparison, actually... have you already forgot http://www.bbc.co.uk/news/business-13416272 ? ("A team of neuroscientists scanned the brain of an Apple fan and it showed that the brand was stimulating the same parts of the brain as religious imagery does in people of faith"