Linked by Thom Holwerda on Tue 4th Dec 2012 09:50 UTC
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I kind of doubt that's the reason, because until recently they didn't give much if any money back to shareholders. It's something Steve didn't believe in, but Tim apparently does.
It seems they think this is the best way to may most money. It's hard to say they're wrong considering how much they bring in compared to the competition, but it's a dangerous tactic. One day the balance may shift and Android will become the #1 choice for developers and accessory makers and relegate the iPhone to second. It will be hard to turn that back around again.
Personally I'd go for marketshare and earn more money with app and media sales.
RE[2]: Comment by MOS6510
by tylerdurden on Wed 5th Dec 2012 00:35
in reply to "RE: Comment by MOS6510"




Member since:
2012-03-14
Not really, not without a shareholder revolt. They are tethered to their high margin business. This is one area they cannot be flexible in.