Linked by Yoni on Fri 18th Jan 2013 21:56 UTC
Apple "Never mind the fact that the iPod turned the entire music industry on its head. Never mind the fact that most successful notebooks today resemble designs first popularized by Apple. Never mind the fact that the blueprint of the modern day smartphone remains the original iPhone. Never mind the fact that competitors are scrambling wildly to copy the success and design of the iPad. Forget all of these things, because when it comes to Apple, the 'what have you done for me lately?' mentality reigns supreme."
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RE[3]: Reponse
by moondevil on Fri 18th Jan 2013 23:49 UTC in reply to "RE[2]: Reponse"
moondevil
Member since:
2005-07-08

Based on my experience, I wouldn't be surprised if this was a marketing/upper management decision.

Reply Parent Score: 5

RE[4]: Reponse
by Elv13 on Sat 19th Jan 2013 02:45 in reply to "RE[3]: Reponse"
Elv13 Member since:
2006-06-12

What else, really. Do you think a lone engineer turned Metro on by default? Microsoft isn't Sony!

Of course it is a top executive decision. Milk your milking cow until it die, don't kill it because you want a juicy steak for supper unless you believe it will die tomorrow.

Reply Parent Score: 4

RE[5]: Reponse
by moondevil on Sat 19th Jan 2013 07:24 in reply to "RE[4]: Reponse"
moondevil Member since:
2005-07-08

There are companies where engineering also takes product decisions at the same level management or marketing would do.

Reply Parent Score: 3