Linked by Thom Holwerda on Sat 6th Jul 2013 11:52 UTC
Games "People who don't play video games would be forgiven if they turned on an Xbox 360 and didn't realize it was a device used to primarily play games. The first screen you see on the Xbox 360 Dashboard is often a mixture of ads for all sorts of goods and services, and many times games are in the minority of ad slots. The latest redesign increased the ad space that can be sold to advertisers, and that in turn increased this problem. Let's be clear, it is a problem. Game discovery is terrible in the current design of Xbox Live, and the usability of a system that used to be about games is suffering in order for Microsoft to make money on ads." Written a year ago by Ben Kuchera for Penny Arcade. In light of increased advertising efforts in Windows 8.1, this has become relevant once more. In a nutshell, do not count on Microsoft being able to strike a proper balance (thanks, Soulbender!).
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Advertising is a BIG turn off
by shotsman on Sat 6th Jul 2013 17:58 UTC
Member since:

As a registered 'Grumpy Old Man', any adverts I see are a sure fire certainty that I will never ever buy the item being advertised.

At the moment, MS and others seem to be hell bent on increasing the amount of Advertising forced upon pretty well all IT/PC/Console users.

When will they wake up and consider the laws of diminishing returns. More Adss does not always mean more sales.

IMHO, Better Ads mean more sales but for me, I abhor pretty well all adverts (I used to work in the Advertising Industry...) Thank God for the BBC and when I watch other channels, the PVR skip 2 minutes button.

Reply Score: 5

WorknMan Member since:

As a registered 'Grumpy Old Man', any adverts I see are a sure fire certainty that I will never ever buy the item being advertised.

Same here, unless I really, REALLY need it for some reason. I will tolerate ads if the content is free, so long as they're not completely obnoxious. (Which they are, most of the time.)

Personally, I'm glad MS is doing this with the Xbone... makes the decision not to buy one that much easier. I wonder when you buy Call of Duty or Halo 27 for $60+, put the disc in and press play, if you'll have to sit through a 30 second video ad first. Personally? I wouldn't put it past them ;)

Reply Parent Score: 9

bassbeast Member since:

I'll put up with an ad or two on little sites and then ONLY if they ask nicely. I think Confused Matthew pretty much set the bar for me when on one of his videos he said "I really need the money guys, the transmission is about to fall out of my car"...Okay, I'll buy that. He is a little guy just trying to stay afloat and being a student those ads are probably the only thing keeping him from living on ramen noodles, most of us have been there so I'll let it slide for a little guy like that.

Where I WILL NOT let it slide is when a multi-billion dollar company like MSFT expects me to pay them ONCE for the hardware,TWICE for the ability to play MP on the games I already paid for which they got a cut of, and then a THIRD TIME by pounding me with ads so they can have a stock price. Not no but HELL NO, I'm not giving you a pile of money for a piece of hardware only to have you slap me in the face with ads, MSFT can go jump off a bridge.

This is why I refused to buy Windows 8 even when it was just $40, because I'll be damned if i pay for an OS only to have it filled with adware that is gonna take me an hour or two to strip out before i can even use the thing. Quit being such greedy pigs MSFT, you'll get more customers if you treat them right but instead you just keep trying to gouge and see how far you get.

Reply Parent Score: 4