Apple Archive

Editorial: Could an eMac Strategy Bring More Market Share to Apple?

Many would argue that market share is not the same as user base. But it doesn't ultimately matter. What really matters is to have as many users as possible, so it will attract more developers and create an actual "market" around the platform. Less users, less money flowing, less third party development, which ultimately leads to the death of a platform. I was reading today this and this editorials, even journalists now buy the "cheap PCs with Linux" deal. Apple has to wake up before is too late and should offer a cheap solution. Apple should learn from NeXT's mistakes, not duplicate them. Update: Look inside for one more idea by some of our readers.

Apple Hits the Fast Track; More Apple News

Regarding the latest on Apple's side: The Guardian has an article, "a look inside Apple's new push for speed" Sanluisobispo says, "G5 breaks Apple's speed limit" Sunspot says. Elsewhere, Apple has quietly posted the winners of the Eighth Annual Apple Design Awards, which "honored developers for the creation of outstanding Macintosh-compatible software products." Also, this document is a high-level summary of the salient features to keep in mind while (re)targetting your programs to run on the G5.

Apple on WWDC: Innovation or Catch Up?

I was present at Apple's WWDC yesterday and witnessed one of the historical moments in Apple's history, the introduction of their 64-bit platform. Am I impressed? The answer is complicated. I was happy to see Apple moving on and deliver. But I would have expected nothing less from a 4 billion tech company who had the need to catch up with the "other" platform, the 32-bit PC. You all heard by now what's new in yesterday's press releases and news coverings. But here is a wrap up of the first day of the conference and a commentary on what Apple really announced yesterday, underneath its surrounding distortion field.

Apple Announces G5: Rumors Were True

The specs for the G5 machines that were accidentally posted at the Apple store a few days ago were correct. Steve Jobs just announced G5 Powermacs at the WWDC conference. He's calling it the "world's fastest personal computer." They just finished doing a demo in which a Dual 2 GHz G5 vastly outperforms a High-end Dual Xeon. Read more for preliminary specs. Prices will be $2000-3000. Oh, and the Panther OSX update was announced, but we already knew about that.

The Bet: Apple, Faster, Better & Still a Loser

"Steve Jobs should take his own advice and sacrifice some profit margin in exchange for some market share. When Apple releases 970-based Macs, they may well be better than their PC counterparts, but Apple's current price structure will drive the masses off to the competition." Read the editorial at MacObserver. C|Net News.com says that Apple is preparing to introduce a new line of machines that are built around IBM's speedy new PowerPC 970 chip, analysts say, a move that won't erase the "gigahertz gap", but should at least narrow the chasm. Elsewhere, Shake 3 is out.

Apple Store Eats Channel Business

Apple resellers are becoming increasingly disgruntled with the product expansion and aggressive pricing of the vendor’s online presence, Apple Store. While a level playing field exists for hardware – allowing resellers to take advantage of face-to-face contact with customers and value-added service levels behind the sale – channel partners are worried about discrepancies appearing in the pricing of some third-party software and peripherals.

64-Bit Macs May Outpace OSX ‘Panther’

eWEEK is reporting that Apple is nearing the release of a new Power Mac known internally as Q37, which will include the new chip. However, Q37 will ship before Apple rolls out a 64-bit version of Panther in September. Instead, the new Power Macs will ship with a special Jaguar build train code-named Smeagol. Smeagol will run on the new chip but won't take advantage of many of its key features, limiting initial performance gains.

Apple CPU Plot Thickens; Apple Software Releases

TheRegister reports that Motorola boosting its PPC processors by 20 percent. According to the article, "With Apple expected to announce a shift to IBM's 64-bit PowerPC 970 processor in just a few weeks' time, the timing of Motorola's announcement takes on a new relevance." Additionally, iSync 1.1 adds broader phone support, Safari bookmarks while QuickTime 6.3 adds 3GPP, improves iApp support.

A Live Linux ISO for the Mac? Vote for your Favorite Mac Linux Distro

Apple.slashdot.org features an interesting question by a reader, asking for a bootable "live" Linux CD for the Mac, the way Knoppix and/or Morphix do it on x86 (one CD with KDE and another one with Gnome, plus apps). I would like to urge Yellow Dog Linux, the premier Linux distro for Macs (review), to build such a version, as it would not only help their product marketing-wise, but given the reluctance found in the majority of "normal" Mac users (as opposed to power users) to re-partition their Macs and try other OSes, it should "push" and introduce these users to Linux in an easy and comfortable way. UPDATE: I put up a poll for you, come in and vote for your favorite Mac Linux distro (vote even in case you don't own a Mac; there is an option for it).