Linked by Kroc Camen on Tue 15th Jun 2010 10:03 UTC
Apple Apple have updated the Mac Mini. It now sports an aluminium (no, I am not going to spell it "aluminum") enclosure, an HDMI port, an internal PSU (no power-brick!) and oddly, an SD card slot in the back. There's also an access hole on the bottom to change the RAM easily.
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RE[5]: UK Price
by mrhasbean on Tue 15th Jun 2010 21:34 UTC in reply to "RE[4]: UK Price"
mrhasbean
Member since:
2006-04-03

In Australia there has long been a saying in marketing that goes "How much can a Koala bear?", which, aside from being made into numerous humorous T-Shirts and having a double meaning that's related to the fact that Koalas are in fact not Bears, actually means "What can we get away with selling this for to our target market?"

Our prices here are inflated compared to the US pricing too, the excuse has always been that the country is such a small market but due to it's physical size the infrastructure that's required to deliver the products is higher per item sold, therefore the pricing has to be higher. Which is another way of saying "How much can a Koala bear?"

You can complain all you like, it won't make one iota of difference to Apple, just as it doesn't make one iota of difference to the likes of Lexus or Pioneer or Coke. How many people rant and rave about Coke charging twice to three times what other drink manufacturers charge for similar products? All of them charge a premium for their products because that is what the market will pay, and that premium will vary from country to country, again based on what they know they can get away with.

If you don't like it you just don't buy it. It's called freedom of choice. Their choice to price their products however they please, and yours to buy it or not...

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