Linked by Thom Holwerda on Wed 1st Feb 2012 22:24 UTC
PDAs, Cellphones, Wireless How many N9's did Nokia sell, and how many Lumias did Nokia sell? It's an interesting thing to ponder, because estimates by Tomi T. Ahonen seem to indicate that, despite decidedly undermarketing the thing, the N9 faired considerably better in the marketplace than the Lumia did.
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Marketing
by Morty on Thu 2nd Feb 2012 08:22 UTC
Morty
Member since:
2005-07-06

The N9 did not enter here without marketing, I was actually kind of surprised of the amount all things considered.

There was quite an amount of web adds, and there was some in various printed media. They was also offered as prize in some contests/lotteries. One national radio station offered them as prize in their Advent calendar competition.

And there was TV commercials, not sure if the where on the most popular mainstream channels(Can't remember seeing any, men they may have been aired at different times). But they where shown on some of the lesser ones, like Discovery where I saw several variants.

I also went to a shop to look at it right after launch, and the sales clerk clearly was fresh out of some Nokia event. As he was quite hyped about it, and not some geeky type.

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