Linked by Thom Holwerda on Mon 26th Mar 2012 18:41 UTC
Windows As good as I personally think Windows Phone 7.5 is, there's no denying it has a bit of an application problem. Sure, there's enough applications when looking at quantity, but when looking at quality and having the applications people want, it's a different story. ZDNet managed to get its hands on Microsoft's plan to attract the developers of top mobile applications to Windows Phone.
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RE[2]: Ridiculous
by bert64 on Mon 26th Mar 2012 22:15 UTC in reply to "RE: Ridiculous"
bert64
Member since:
2007-04-23

Actually, both Android and iOS support building code in C++ and using OpenGL... What mostly differs is the gui libraries, a not insurmountable obstacle given that both android and ios are major platforms.

Windows phone is a niche platform, and its totally incompatible with the others meaning not a lot of code can be shared and therefore has to be rewritten... Why would anyone go to that effort for a niche platform?

As another example, *BSD are pretty niche, but they benefit from sharing APIs with linux, so a lot of code written for linux can be used on bsd.

Microsoft are doing what they do on the desktop, a completely incompatible proprietary system... That works when people are already locked in, and helps keep them locked in... It doesn't work when your trying to enter a new market.

Reply Parent Score: 5

RE[3]: Ridiculous
by shmerl on Mon 26th Mar 2012 22:20 in reply to "RE[2]: Ridiculous"
shmerl Member since:
2010-06-08

Yes, they are too used to their lock in tactics, and not realizing that in this case they rather lock themselves out.

Reply Parent Score: 3

RE[4]: Ridiculous
by bnolsen on Tue 27th Mar 2012 10:01 in reply to "RE[3]: Ridiculous"
bnolsen Member since:
2006-01-06

Microsoft still wants their cake and they want to eat it too. Yes they are playing poker to the extent that they really really want a monopoly position in the mobile market like in the PC market. They are afraid of giving up too much to get that market.

The biggest thing they absolutely want is for windows phone to take off with their proprietary APIs so they can be in the lead position forcing everyone else to play catch up to them. And of course there's this problem that MS likely doesn't even have the open api stuff implemented anyways requiring more investment they really don't want to make.

I suspect MS will wait and see with windows 8 tablets. They're probably betting they can grab a huge chunk of that market and push into mobile phones that way. Again, at what cost, with 3 generations of ipad and amazon already entrenched?

Things get very interesting if this fails. I wonder what the shareholders will do. Btw, I personally hope they don't succeed.

Edited 2012-03-27 10:05 UTC

Reply Parent Score: 3

RE[3]: Ridiculous
by ricegf on Tue 27th Mar 2012 10:05 in reply to "RE[2]: Ridiculous"
ricegf Member since:
2007-04-25

Windows phone is a niche platform, and its totally incompatible with the others


Rovio’s Peter Vesterbacka said exactly this in explaining why the WinP7 version of Angry Birds Space would be so late. “We want to be on all screens, but we have to consider the cost of supplying the smaller platforms. With Windows Phone it’s a lot of work to technically support it.”

I guess if Microsoft will write a $1B check to Nokia to manufacture Windows phones, they'll write a nice check to Rovio to port Angry Birds to run on them. It would make me feel a little dirty to buy one, though.

Reply Parent Score: 2