Linked by Thom Holwerda on Mon 23rd Jul 2012 22:58 UTC
PDAs, Cellphones, Wireless "Nokia is set to market their first Windows Phone 8 hardware differently, according to a report by the Financial Times. The manufacturer will be entering into partnerships with a handful of EU carriers to exclusively launch their next generation Windows Phone. The newspaper states the company has already entered into talks with a number of operators including France Telecom." Not to be a spoilsport or anything, but doesn't carrier exclusivity kind of rely on people actually, you know, desperately wanting a certain device? It's like Nokia's executives live in this fairytale land where people are actually buying Lumias and plan their actions accordingly. It's uncanny.
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We will see
by Gone fishing on Tue 24th Jul 2012 06:45 UTC
Gone fishing
Member since:

We can't know yet - possibly Windows 8 and Metro will be a success. Then Nokia may have made the right choice and there phones will be flying off the shelves. I remember when Apple looked dead in the water, getting money from Microsoft and now look at them. I'd like to see another competitor to Apple.

Did I write the above? I'm very sceptical about Windows 8, looks horrid to me but then I don't like smart phones much.

Reply Score: 5

RE: We will see
by chithanh on Tue 24th Jul 2012 08:31 in reply to "We will see"
chithanh Member since:

Even if WP8 becomes a total success, then Nokia will have to compete against Samsung, HTC and ZTE who are not carrier exclusive.

This approach seems to be the only one left that they didn't try yet, short of selling Android phones.

Reply Parent Score: 3

RE: We will see
by cdude on Wed 25th Jul 2012 05:43 in reply to "We will see"
cdude Member since:

Lumia cannot flighying off the shelves any longer cause they are not available in most shelves. If you decrease the number of shelves drastical then you decrease sales drastical, very simple math teached in junior high already. Even Apple changed there exclusive-strategy cause iPhone was, back then, selling far below expectations. Let alone that the conditions for Lumia are very different.

I think what Nokia is doing here is to sideline Lumia to make room for plan B, Android. Or does anybody believe Nokia just stops to offer smartphones on most sells channels? I cannot believe they would be so stupid. But then I was thinking the same about Elops previous steps and everytime it turned out, that there was no strategy behind.

RIP Nokia.

Edited 2012-07-25 05:46 UTC

Reply Parent Score: 1

RE: We will see
by Fergy on Wed 25th Jul 2012 21:38 in reply to "We will see"
Fergy Member since:

We can't know yet - possibly Windows 8 and Metro will be a success. Then Nokia may have made the right choice and there phones will be flying off the shelves.

Even if Windows 8 will be a huge success for Nokia they will still have wasted more than 5 years and billions of dollars. They could have gone for Maemo+symbian+android+windows. They were the first with a good webtablet. They already had an appstore. They could have just added phone support and kept developing maemo in 2005.
Instead they burnt all their own platforms and had to wait 2 years for winp7. And now they have to wait for winp8.

Reply Parent Score: 1