Linked by Thom Holwerda on Tue 4th Dec 2012 23:01 UTC
Two weeks ago, as I was busy finding out in Vegas that double-shot frozen cocktails are a really stupid idea, a small Finnish startup unveiled their mobile operating system: Jolla unveiled Sailfish. With a strong focus on the Chinese market, the company is aiming to offer serious competition to Android's dominance of the smartphone market.
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Member since:2010-06-08
It's small, but those who are already interested are a small audience either. They will buy through Amazon in the western markets and small/moderate supply will meet small/moderate demand. And it won't disturb Jolla from any focus since they won't need to deal with all the problems of western carriers and their contracts.
Edited 2012-12-05 08:57 UTC
Member since:
2006-02-01
Because very few people buy phones through Amazon. Jolla is a very small company, so they have to focus. Their strategy is actually brilliant, they have noticed that the "Western" markets are saturated with Android and iDevices, even Microsoft is failing to make a dent in those markets, on those markets they can only reach out a few open source geeks, but they don't want to be the next OpenMoko, they aim at becoming big, therefore they need a market where they can expand. China is that market, Android is the leader, but in reality, very few Chinese have already bought a smartphone, meaning there is a lot of room to expand. And Android dominance in the Western world is irrelevant for China, it is a different ecosystem, which is also perfect for developing an alternative operating system, since the field is levelled with the competition.