Linked by Thom Holwerda on Sun 24th Mar 2013 17:56 UTC
PDAs, Cellphones, Wireless "Android and iPhone users [...] will also experience BlackBerry's ad content in the form of mobile takeovers starting the week of March 25. Those mobile takeovers will fill your screen with what looks like a BlackBerry 10's, demoing a specific feature like its photo 'Time Shift' capability that allows you to scroll through several captured options for each face in a picture." Yes. BlackBerry is going to run ads that hijack your entire smartphone's display. Sigh.
Thread beginning with comment 556480
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE: I'm confused
by Nelson on Sun 24th Mar 2013 19:44 UTC in reply to "I'm confused"
Nelson
Member since:
2005-11-29

Or iOS, or Windows Phone, or anyone else. Various advertising platforms do this, and developers use them because they yield higher eCPM and encourage a higher CTR than other types of advertising.

Interactive ads are really lucrative, and guess what, people actually interact with them.

Edited 2013-03-24 19:44 UTC

Reply Parent Score: 2