Linked by Thom Holwerda on Wed 11th Dec 2013 13:40 UTC

The Verge is reporting that Microsoft is considering making Windows RT and Windows Phone free for OEMs, to combat Android.

We understand that any decision to axe the license fees for Windows Phone and Windows RT would be backed by a push for revenue from Microsoft’s apps and services. Microsoft has been experimenting with ads in Windows 8 apps, and any associated revenue from those apps and the company’s built-in Bing search results would help offset the lack of license fees. Microsoft would also push consumers to subscribe to services like SkyDrive, Office, and Skype for additional revenue.

So, let me get this straight. In April this year, a Microsoft-sponsored antitrust complaint about Android had this to say:

Google's predatory distribution of Android at below-cost makes it difficult for other providers of operating systems to recoup investments in competing with Google's dominant mobile platform.

And we have the whole Scroogled campaign (I felt dirty just for visiting that site).

And now they're considering doing the exact same things they claim Google is doing unfairly? Does this company have any internal consistency whatsoever?

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RE[4]: Is this a seminal moment?
by Alfman on Thu 12th Dec 2013 18:15 UTC in reply to "RE[3]: Is this a seminal moment?"
Member since:


"Anti-trust didn't had any larger impacts. Microsoft monopoly on the desktop is still present as of today. It is that customers move away from desktop to smart-devices and there, in this new market, Microsoft plays no role."

I won't deny that the regulators often do too little and much too late to help the victims that brought about the antitrust suits in the US and EU. However it's still had impact. Now that MS knows they cannot fly under the radar, the mere risk of antitrust action is helpful in preventing more abuse. When I think of antitrust benefits, I factor this in too, though I realize that some may not.

It's difficult to factually know what would happen in the absence of antitrust regulation; that's inherently speculative. However as an example, without risk of antitrust action, MS might have proceeded to force manufacturers to lock down secure boot code on x86 desktops exclusively to MS operating systems - just like they did with ARM devices, which would have devastated alt-os on x86 in the long term.

"Writing Microsoft off goes to far..."

I don't really write them off, however I think they were assuming that they could command a lead like on the desktop just because they were microsoft. I still give them a far better chance at success than than a typical startup would because they have such large accounts to bankroll their operations. Never the less, it's terribly inefficient to spend all this money and not have a good strategy. From your previous posts I think you and I are in agreement here.

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