The RV770 Story: Documenting ATI’s Road to Success

Anand Lal Shimpi, founder of, had the opportunity to sit down with Carrell Killebrew, Eric Demers, Mike Schmit and Mark Leather, collectivley known as the designers behind the current crop of AMD graphics chips, and quiz them about how the RV770 graphics chip came about. In the article, Anand recounts the history that influenced the chip’s design and the obstacles that were overcome from his two hours meeting with the design team.


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