How Adobe Flash Lost Its Way

Despite early successes on the Web, the latter years of Flash have been a tale of missed opportunities, writes Fatal Exception’s Neil McAllister. ‘The bigger picture is that major platform vendors are increasingly encouraging developers to create rich applications not to be delivered via the browser, but as native, platform-based apps. That’s long been the case on iOS and other smartphone platforms, and now it’s starting to be the norm on Windows. Each step of the way, Adobe is getting left behind,’ McAllister writes. ‘Perhaps Adobe’s biggest problem, however, is that it’s something of a relic as developer-oriented vendors go. How many people have access to the Flash runtime is almost a moot point, because Adobe doesn’t make any money from the runtime directly; it gives it away for free. Adobe makes its money from selling developer tools. Given the rich supply of free, open source developer tools available today, vendors like that are few and far between. Remember Borland? Or Watcom?’

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